Some call it South LA.

Some call it South Central.

We call it home.

Kendrick Lamar once said it best: if you haven’t been south of the 10, have you really seen L.A.?

A Great Day in South LA offers family-friendly driving tours through the heart of South Los Angeles, exploring the history, culture, neighborhoods, landmarks, and legacy of Black LA. Proudly Black Owned, Proudly Woman Owned, we are a special one-of-a-kind city tour of Los Angeles. This tour is your chance to experience Los Angeles beyond the usual tourist stops. We take guests through iconic neighborhoods, historic homes and mansions, Black film locations, cultural landmarks, palm tree-lined streets, and photo-worthy murals.

Each neighborhood tells its own story, with its own culture, history, and point of view. Along the way, guests get to see the beauty, creativity, and everyday culture of South LA up close. Let’s explore, learn, and experience South LA together. Book today!

Crenshaw District Tour

3.5 Hours –  Book Online

$75 per adult – $65 per child

Optional add-on: $25 for lunch

This signature Black history experience explores the cultural core of South Los Angeles and offers an engaging, accessible introduction to Black LA history, entrepreneurship, architecture, and community life. The tour is primarily a guided driving experience through the Crenshaw corridor and surrounding neighborhoods, with curated stops that allow you to step out, walk, and fully experience the environment — including time in Leimert Park Village, the historic arts and cultural heart of Black Los Angeles.

Along the way, you will encounter iconic murals and public art, architecturally significant homes, legacy businesses, and cultural landmarks that have shaped the identity of the city. Through layered storytelling and historical context, the experience connects past and present — illuminating the people, movements, and everyday visionaries who continue to define the heartbeat of Black Los Angeles.

Neighborhoods featured:

• Crenshaw District

• Leimert Park Village

• Hyde Park

• View Park–Windsor Hills, often referred to as “Black Beverly Hills”

Westside Tour (South LA)

$165 per person | 5-hour private experience | 2-person minimum

Optional add-on: $25 for lunch

This extended South Los Angeles experience offers a deeper exploration of the Westside of South LA and neighboring communities, weaving together Black history, entertainment legacy, architecture, and contemporary transformation.

Guests will enjoy a guided driving tour through historic residential enclaves and cultural corridors while engaging with stories of Black Hollywood, generational wealth-building, civic leadership, and the forces that have shaped the area across decades. The experience provides expanded historical context, connecting early 20th-century migration and mid-century cultural power to present-day development and reinvestment.

Highlights include traveling through the Crenshaw District, visiting neighborhoods known for architecturally significant homes, passing sites connected to Black film and television history, and exploring Inglewood — home to some of Los Angeles’ newest and most prominent stadiums and entertainment venues. Throughout, the tour draws clear lines between past and present, offering a nuanced understanding of how South LA continues to evolve.

A lunch stop at a locally owned South LA restaurant is built into the experience, giving guests an opportunity to enjoy the neighborhood’s culinary culture and support an independent business. Meals are purchased separately by guests, allowing everyone to order according to their preferences and dietary needs.

Neighborhoods featured:

• Crenshaw District
• Leimert Park Village
• Hyde Park
• View Park–Windsor Hills
• Inglewood

Eastside Tour (South LA)

$165 per person | 5-hour private experience | 2-person minimum

Optional add-on: $25 for lunch

This in-depth South Los Angeles experience explores historic Black communities across the eastern and central corridors of South LA, tracing the people, places, and pivotal moments that shaped the city’s social, political, and cultural landscape.

Through a guided driving route with curated stops, guests travel through neighborhoods known for architectural distinction, grassroots activism, artistic innovation, entrepreneurship, and enduring community leadership. The tour traces the rise of Black Los Angeles — from early 20th-century migration and business development to movements for civil rights, creative expression, and economic empowerment.

Key stops include Historic Central Avenue, once the cultural and jazz epicenter of the West Coast, Jefferson Park, West Adams, and historic Sugar Hill, neighborhoods connected to Black homeownership, wealth-building, civic leadership, and the fight against housing discrimination, before continuing south toward Watts, home to one of Los Angeles’ most significant artistic landmarks.

An optional $25 lunch add-on is available for guests who would like a meal included as part of the experience. Lunch is sourced from a respected, independently owned South LA establishment, offering another opportunity to experience and support the community’s culinary and entrepreneurial legacy.

Guests who prefer not to add lunch are welcome to purchase food independently during the scheduled lunch stop.

Neighborhoods and sites featured:

• Jefferson Park
• West Adams and Historic Sugar Hill
• Historic Central Avenue
• Watts and the Watts Towers

Murals and Monuments Day Tour

$185 per person | 6-hour private experience | 2-person minimum

Optional add-on: $25 for lunch

Designed for guests seeking an in-depth, visually rich exploration of Los Angeles’ urban art landscape, this signature private experience offers a curated journey through some of the city’s most powerful murals, monuments, and public installations.

Traveling across South Los Angeles and beyond, the tour reveals how large-scale public art serves as a living archive — documenting cultural leadership, neighborhood identity, activism, remembrance, and creative expression. Each location is intentionally selected and thoughtfully contextualized so that both the artwork and the surrounding community help tell a layered story of Los Angeles.

From the Crenshaw District to Downtown Los Angeles, Watts, and Compton, guests encounter iconic works honoring cultural figures and community leaders, alongside monumental neighborhood murals that define entire corridors. The experience explores how public art functions not only as tribute, but also as resistance, pride, storytelling, and collective memory.

This is a camera-ready outing designed for guests who want time to observe, photograph, and engage with the artwork. The itinerary allows for multiple stops and opportunities to step out, explore, and capture the city from a different perspective. Guests are encouraged to bring cameras or fully charged phones.

An optional $25 lunch add-on is available for guests who would like a meal included as part of the experience. Lunch takes place at a sit-down restaurant selected to reflect the cultural and culinary landscape of the neighborhoods visited, based on availability and group size.

Guests who prefer not to add lunch are welcome to purchase food independently during the scheduled lunch stop.

Neighborhoods featured:

• Crenshaw District

• Jefferson Park

• Watts

• Hyde Park

• Downtown LA

• Compton

Customized Tours

Private Booking (please call to book)

Looking for something more tailored? A Great Day in South LA offers customized private tours focused on South Los Angeles history, culture, architecture, public art, entertainment, and community stories.

Tours are designed around your group’s interests, schedule, and transportation needs.

Please contact us directly for customized pricing and availability.

Community & Nonprofit Tours

Private Booking (please call to book)

A Great Day in South LA offers private group tours for nonprofits, school groups, family reunions, and community organizations. We can arrange transportation for your group, or you may provide your own vehicle and licensed driver. Please reach out for our group rate sheet, availability, terms, and conditions.

A Note About Tour Accessibility

If cost is a barrier for you or your family, please reach out. We offer a limited number of sliding-scale spots and are happy to work with guests when possible.